Moray Macdonald

Managing Director, Scotland

With more than 17 years of public relations and public affairs experience, including a strong background as a senior political adviser in Scotland and New Zealand, Moray heads up Weber Shandwick’s Scottish operation, including offices in Aberdeen, Inverness, Glasgow and Edinburgh, with a skillset that includes managing large-scale consultation campaigns, stakeholder and community engagement, digital and social media, media relations, parliamentary and lobbying campaigns, crisis management, and strategic counsel.

He previously worked as head of communications for Strathclyde Passenger Transport, was Director and Head of Research for the Scottish Conservatives and was a special adviser (media) to a cabinet minister in New Zealand’s first coalition government.  As well as creating the award-winning scotlandvotes.com, Scotland’s leading election internet portal, Moray is a regular political commentator for both print and broadcast media, including the Shereen Show on Radio Scotland and the BBC’s Newsnight Scotland.  In November 2013 he was elected Chair of the Board of Trustees for Scouts Scotland.