Connecting the trends: New humanity 


Amidst continuous transformation across all sectors, professionals and consumers worldwide are prioritising more tangible, human-led experiences

Regardless of sector or geography, today’s consumers and professionals are increasingly prioritising more tangible and human-led experiences.


According to Weber Shandwick’s new report Connecting The Trends: New Humanity, major global transformations in Technology, Audiences & Healthcare are motivating stakeholders of all kinds to seek out more human-led brand experiences than ever before – whether as employees, consumers or business leaders, stakeholders are demanding a New Humanity.


Analysing 24 key communications trends from the past twelve months, Connecting The Trends: New Humanity brings together an international panel of Weber Shandwick experts from EMEA, APAC, USA and Latin-America to help professionals navigate society’s broader shifts and deliver New Humanity for their brands and communities.


You can access the full report here.