Marta Bigio

Marta Bigio leads Weber Shandwick’s sustainability practice in Asia Pacific, advising major clients such as Takeda, WWF, and SP Group. With 18 years of experience across agency and in-house roles, she specialises in strategic communications and sustainability.

 

Marta previously led global sustainability communications at Unilever and corporate affairs for Mars in Iberia. She also directed PR for Crocs in Europe and launched Redhill’s sustainability practice. Currently Chair of the PRCA APAC Sustainability Group, Marta is a Portuguese national with a postgraduate degree in Sustainable Business from Cambridge. Her expertise includes coalition engagement, internal activation, and purpose-driven storytelling for business and social impact.