VP (Associate Director) - Consumer PR

Who is Weber Shandwick?  
 
At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective.

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses. 

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for: 

• Developing data driven insights and strategies to drive measurable impact   

• Creating impactful campaigns that tap into culture   

• Creating channel and platform agnostic campaigns that grow organically  

• Delivering integrated campaigns that are earned-first but deliver for paid and owned   

What’s happening? 

Weber Shandwick is looking for a talented Social Account Director who wants to be part of the Brand practice in our London office.  

The successful candidate will demonstrate the following key attributes: 
 
CLIENT SOLUTIONS AND WORK 

• Strategic Leadership: Act as the primary senior consultant for clients, driving integrated social and advertising strategies that align with their broader business objectives. 

• Partnership Cultivation: Establish enduring trust-based relationships with senior level stakeholders that transcend the immediate scope of work. 

• Operational Orchestration: Manage diverse workstreams, budgets, and timelines while mobilising integrated specialists across Creative, Design, and Production to deliver work that pushes boundaries.  
• Value Demonstration: Champion a culture of rigorous reporting and analysis to ensure partners clearly see the tangible impact and ROI of our creative and strategic output. 

LEADERSHIP AND TALENT MANAGEMENT 

• Talent Incubation: Mentor, coach, and elevate direct reports, guiding their professional trajectories while driving high performance outcomes across the team. 

• Inclusive Culture: Champion agency DEI initiatives and cultivate an equitable environment that attracts, retains, and empowers a diverse array of talent. 

• Cross Network Collaboration: Forge productive partnerships internally and across interagency networks, modelling behaviours that support seamless organisational integration. 

• Continuous Evolution: Actively engage in leadership and cultural competency training to continually refine management capabilities and foster a happy and safe workplace. 

COMMERCIAL ACUMEN AND GROWTH 

• Commercial Rigour and Efficiency: Oversee programme profitability, precise billing, and strategic resource allocation while partnering with project management to negotiate scopes of work. 

• Organic Expansion: Cultivate a sound understanding of clients’ business challenges to proactively identify and convert growth opportunities within existing portfolios. 

• Pitch Leadership: Drive new business acquisition and collaborate effectively across practice areas including Brand, Analytics, Corporate and more to deliver compelling integrated pitches. 

• Network Integration: Leverage the full breadth of the agency matrix, seamlessly introducing cross practice offerings to address emerging stakeholder needs.  

 
Ideal Experience Profile: 

• Strong experience within creative, social, media, or PR agencies, underpinned by a deep passion for social media innovations. 

• Proven track record of managing senior client relationships and diplomatically negotiating complex requirements. 

• Exceptional organisational abilities to prioritise multiple high volume workstreams on time and on budget. 
• Resilient management experience, demonstrating the ability to guide teams and take a hands-on approach to ensure success. 

Join us and help make an impact.  
 
Together, we’ll set the bar, cheer each other on and multiply your potential. 

Core Benefits:

• Private medical insurance
• Group life assurance
• Group income protection
• Personal pension plan
• Employee Assistance Programme

Flexible Benefits:

• Buy or sell holiday
• Additional life assurance cover
• Critical illness insurance
• Personal Accident Insurance
• Dental insurance
• Travel insurance
• Health screening
• Gym discounts
• Cycle to work scheme
• Health cash plan
• Flexible working with our 3:2 hybrid work model
• Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
• 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
• Flexible public holidays
• Dedicated Business Resource Groups including Women of Weber, Decoded (Global Majority network), and PRISM (LGBTQIA+)
• Sweets and snacks in the office
• Exclusive shopping discounts and perks
• Annual eyecare voucher
• Season ticket loan
• Referral bonus scheme
• Long service bonus
• Enhanced family leave
• Inclusive and invisible health policies

We are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships

Who is Weber Shandwick?  
 
At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective.

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses. 

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for: 

• Developing data driven insights and strategies to drive measurable impact  
• Creating campaigns that lead to impactful change
• Creating channel and platform agnostic campaigns that grow organically  

What’s happening? 

Weber Shandwick Scotland is excited to be seeking a talented Manager to join our Public Affairs team. This role can be based in Glasgow or Edinburgh. 

Working across a portfolio of leading businesses, you will be delivering campaigns that help our clients to navigate an unprecedented time of political change and uncertainty. 

This role will offer great exposure to our clients in Scotland and the UK. The ideal candidates will be passionate about politics, and interested in the Scottish and UK political landscape, and have a desire to work on the cutting edge of the way politics impacts global businesses. 

The successful candidate will demonstrate the following key attributes: 
 
CLIENT AND WORK 

• Lead and support teams across a range of public affairs and issues management campaigns on behalf of corporate, coalition and trade association clients, across energy, transport and other highly regulated industries
• Start to develop a thorough understanding of how to design and implement public affairs campaigns on behalf of corporate and trade association clients, with an emphasis on highly-regulated industries
• Build client relationships by providing counsel to multiple clients, driving execution of tactical plans and managing internal integrated teams to ensure high quality deliverables
• Successfully manage client expectations ensuring adherence to timelines, budgets and quality standards; Manage clients, team resources and deliverables around major campaigns and programs
• Serve as key participant in client meetings and presentations; craft, present and execute integrated engagement strategies for major campaigns
• Conduct and manage the flow of research and materials development necessary to analyze client issues  
• Monitor parliaments, governments and policy developments for client risks and opportunities
• Understand policy and industry issues that directly and indirectly affect the client
• Compose client materials (briefings, messaging documents, written outreach, stakeholder maps)
• Proof and edit client related documents 

SELF LEADERSHIP AND TEAM EFFECTIVENESS 

• Mentor and trains junior team members
• Consistently display behaviors that support integration 

GROWTH AND BUSINESS DEVELOPMENT 

• Participate in brainstorms and planning
• Contribute to new business pitch content creation and organic business growth efforts (proactive/reactive) 

BUSINESS ACUMEN 

• Continue to grow financial acumen by managing budgets, assisting with account budget and time entry analyses, and supporting account invoicing
• Work more closely with manager and finance to better understand any client issues that may impact the business
• Begin working with legal on vendor agreements 

Minimum Criteria: 

To be considered for this role, you must have experience developing and delivering effective public affairs and issues management campaigns in the Scottish political landscape.  
 
Ideal Experience Required: 

Ideally you will possess many of the above skills and attributes in addition to:

• Experience of affecting policy change either in-house or in a consultancy environment
• Experience of managing projects independently
• With a passion for politics, you know how to make a strong case that will win the argument, and have a track record of developing and delivering effective campaigns 
• Unafraid to ask questions and to challenge clients’ and colleagues’ perspectives when necessary  
• An active interest in politics and current affairs 
• Able to analyse complex information and understand how it relates to the political agenda  

Join us and help make an impact.  
 
Together, we’ll set the bar, cheer each other on and multiply your potential. 

At Weber Shandwick we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.  

#LI-JG1

Who is Weber Shandwick? 

At Weber Shandwick, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective.

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:

• Developing data driven insights and strategies to drive measurable impact
• Creating impactful campaigns that tap into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned

What’s happening?

Weber Shandwick is looking for a talented Manager who wants to be part of the Core CX (Client Services) Consumer practice in our London office. The role will work across one of our biggest global accounts, so experience working on regional and global toolkits is preferred.

The successful candidate will demonstrate the following key attributes:

CLIENT SOLUTIONS AND WORK

• Build client relationships by providing counsel to multiple clients, driving execution of tactical plans to ensure high quality deliverables, as appropriate for size of account or office
• Successfully manage client expectations, team resources and deliverables around major campaigns and programs, as appropriate for size of account or office
• Begin building expertise and understanding in particular categories (i.e. Healthcare, Technology, Corporate Reputation, etc.)
• Serve as active participant in client meetings and presentations; craft, present and execute integrated communications strategies for major campaigns
• Conduct and manage the flow of research and materials development necessary to analyse client issues
• Function across disciplines with a knowledge of social media strategies and tactics
• Monitor media outlets for coverage of client and competitor news, leveraging digital and social outlets, a diverse set of influencers, etc.
• Understand industry issues that directly and indirectly affect the client
• Compose media materials (toolkits, press releases, pitch notes, client briefings, messaging documents, sample Q&A, proposals, supporting social content, etc.), and conduct media outreach
• Proof and edit client related documents, including documents from European markets
• Develop and build relationships with media and diverse set of influencers in partnership with our influencer experts
• Brainstorm and bring to life compelling ideas for clients, media and influencers
• Coordinate and execute large-scale experiential activations and events
• Lead small teams to conduct pressing research on a wide range of issues, review and prepare executive summaries and/or analyses of information into strategic and actionable recommendations, as appropriate for size of account or office
•  

SELF LEADERSHIP AND TEAM EFFECTIVENESS

• Mentor and train junior team members; may directly manage interns
• Consistently display behaviors that support integration
• Demonstrate a proactive and self-starting attitude, providing solutions to client and internal issues and topics that arise

GROWTH AND BUSINESS DEVELOPMENT

• Participate in brainstorms and planning
• Contribute to new business pitch content creation and organic business growth efforts (proactive/reactive)

BUSINESS ACUMEN

• Continue to grow financial acumen by managing budgets, assisting with account budget and time entry analyses, and supporting account invoicing
• Work more closely with manager and finance to better understand any client issues that may impact the business
• Begin working with legal on vendor agreements

Minimum Criteria:

To be considered for this role, you must have experience in a similar role, be that an existing Account Manager or experienced Senior Account Executive looking to step into the next role.

Ideal Experience Required:

• Ideally you will possess many of the above skills and attributes
• Experience working on regional or global communications toolkits is essential to succeed in this role

Join us and help make an impact.

Together, we’ll set the bar, cheer each other on and multiply your potential.

Core Benefits:

• Private medical insurance
• Group life assurance
• Group income protection
• Personal pension plan
• Employee Assistance Programme

Flexible Benefits:

• Buy or sell holiday
• Additional life assurance cover
• Critical illness insurance
• Personal Accident Insurance
• Dental insurance
• Travel insurance
• Health screening
• Gym discounts
• Cycle to work scheme
• Health cash plan
• Flexible working with our 3:2 hybrid work model
• Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
• 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
• Flexible public holidays
• Dedicated Business Resource Groups including Women of Weber, Decoded (Global Majority network), and PRISM (LGBTQIA+)
• Sweets and snacks in the office
• Exclusive shopping discounts and perks
• Annual eyecare voucher
• Season ticket loan
• Referral bonus scheme
• Long service bonus
• Enhanced family leave
• Inclusive and invisible health policies

We are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships