Katherine Docampo
SVP, Leadership and Impact Communications, Weber Shandwick
VIRTUAL EVENT | TUESDAY 13 OCTOBER, 9:30AM – 10:15am EST / 2:30PM – 3:15PM BST / 3:30PM – 4:15PM CEST / 5:30PM – 6:15PM GST
Davos Insider: 2026 Edition
Davos is experiencing a geopolitical resurgence as AI reshapes global power dynamics. While the World Economic Forum’s Annual Meeting has long been a corporate platform, it is becoming an increasingly consequential moment for heads of state to affirm their nation brand and leadership positioning.
The rise of country-branded pavilions across Davos reflects this shift. USA House debuted in 2026, UK House will launch in 2027, and countries such as India have steadily expanded their presence over the past decade.
For organisations seeking to understand the cross-border trade environment in 2027 – and engage the decision-makers shaping national competitiveness – these “houses” can be a powerful component of a strategic Davos programme.
Join Weber Shandwick for an exclusive conversation with leading voices who bring an insider perspective on the trade, foreign direct investment and geopolitical agendas shaping Davos.
What we'll explore
The Narratives Shaping Davos
We're delighted to close this session with an in-depth discussion with Fortune’s Executive Editorial Director, Diane Brady, who will bring a media lens to Davos’s renewed geopolitical significance. Together we'll unpacking the emerging narratives, organisational dynamics, and storylines set to define Davos 2027, and what they mean for your organisation’s media engagement strategy.
Agenda
Welcome
Katherine Docampo, Senior Vice President, Leadership and Impact Communications, Geneva, Weber Shandwick sets the scene (3 mins)
Panel discussion
The panel explores Davos’s role in shaping the geopolitical and trade agenda, the growing influence of country-branded pavilions, and how organisations can engage strategically with nation houses to advance growth, policy influence and reputation at Davos 2027. (25 mins)
Audience Q&A
We invite questions from the audience. (5 mins)
Media lens: The narratives shaping Davos 2027
Fortune’s Diane Brady, Executive Editorial Director, will examine Davos’s renewed geopolitical significance through a media lens – unpacking the emerging narratives, organisational dynamics and storylines likely to define Davos 2027, and what they mean for your organisation’s media engagement strategy. (8 mins)
Closing remarks
A summary of key takeaways from Katherine Docampo (3 mins)
About Weber Advisory
Weber Shandwick’s modern, global corporate affairs advisory unit - Weber Advisory - is designed for the realities of today’s high-stakes business environment amid a dynamic cultural context. Weber Advisory offers a comprehensive suite of services and technology built to enable corporate and public affairs executives to create and protect stakeholder value in critical situations, including geopolitical issues, mergers and acquisitions, stakeholder activism, major crises, leadership transitions and business transformations.
